Wednesday, July 24, 2013

Twitter Ads: Twitter Started Twitter Ads For Media Brands



Twitter Ads: In this spring, Twitter released a new product “Twitter Amplify,” which allows all media brands to advertise their TV ads through Twitter Ads.After some months of beta testing with the choose media partner, Twitter officially announced that on Tuesday that their new Twitter ads are now available for all advertisers who are running national TV commercials in the USA.

Twitter team also announced that they are adding a new analytics view to its Twitter ads Dashboard, which will help the advertisers to track their campaigns analysis.
Twitter said due to Twitter Ads the advertisers including Jaguar, Holiday Inn and Samsung observed an increase in message association, their brand recall and also the purchase intent using Amplify. If we talk about general advertisers, they also observed a 27% increase in engagement rates.

Saturday, July 20, 2013

HTC One Mini the Smaller Version of HTC One



HTC have introduced their new smartphone HTC One Mini the smaller version of HTC One.
We know that in today’s market the bigger is always considered better. But on last Thursday HTC introduced their new Android smartphone which is basically a smaller version of their previous smartphone, HTC One.

Stephen Blum who is an analyst said:
"The HTC One Mini is a nice addition to HTC's product range,"He further told "It gives their primary customers -- mobile carriers -- one more good reason for going with HTC. Some consumers will like the size and feel of it."

The new HTC One mini has a reasonable 4.3 Inch display which is not much smaller than HTC One who has 4.7 Inch display.

Both HTC One and HTC One Mini runs on Android 4.2 “Jelly Bean,” the Mini is a bit slower.



What’s Different in Mini
A number of new smartphones have gone into the category of ‘Phablet’ having 5 Inch or larger displays.
But the sleek design and the attraction of HTC BlinkFeed feature, which delivers the social media updates directly to your home screen, could still appeal some users.

The new smartphone is available in silver or black, The HTC One Mini has the same dual stereo speakers on front side and a 4 MegaPixel UltraPixel camera which has the ability to capture 1080p videos and a front camera of 1.6 MegaPixel which can capture 720p videos.

The HTC One has Quad-core 1.7 GHz Krait 300 with Qualcomm APQ8064T Snapdragon 600 and the new HTC One Mini has Dual-core 1.4 GHz Krait 300 with Qualcomm Snapdragon 400. The HTC One has a 2GB RAM and HTC One Mini 1GB RAM which is definitely a bit slower than its elder brother the HTC One.

Stephen Blum, president of Tellus Ventures Associates Said:
"The HTC One Mini is a nice addition to HTC's product range."
"It gives their primary customers -- mobile carriers -- one more good reason for going with HTC. Some consumers will like the size and feel of it."

He Said:
"The HTC One Mini doesn't offer anything new that might otherwise make it significant," he said. "Trading a smaller form factor for lower performance specs and price is pretty ordinary."
It doesn’t look like the HTC One Mini will make any extra-ordinary impact on the market but a good number of sales can be expected from this smartphone.



The Future of HTC
HTC was never a top smartphone brand and so far, the older brands like Nokia and BlackBerry are still very well recognized and the current efforts of HTC were swapped away by Samsung and Apple. But HTC is still trying hard to improve their sales and to gain that top mark.

Wednesday, July 10, 2013

Nokia vs Apple vs Samsung

A Clear Difference In Popularity: Nokia vs Apple vs Samsung

These figures Show the clear difference in the popularity of three biggest smartphone companies and their smartphones.
After reading this one doesn't needs to see any other rankings as the Google Search Results shows it all.


The Top Three Smartphone Rivals Search Report From "Google"


Samsung Global Monthly Search
226,000,000
Samsung Global Daily Search
7290323 approx


Nokia Global Monthly Search
101,000,000
Nokia Global Daily Search
3258065 approx


Apple Global Monthly Search
83,100,000
Apple Global Daily Search
2680645 approx


The Top Three Smartphone Search Report From "Google"



iPhone Global Monthly Search
185,000,000
iPhone Global Daily Search
5967742 approx


Lumia Global Monthly Search
16,600,000
Lumia Global Daily Search
535484 approx


Galaxy Global Monthly Search
151,000,000
Galaxy Global Daily Search
4870968 approx